Our lives today are deeply intertwined with technology. Every search, post and message contributes to what insiders call a digital footprint, a trail of data users leave as they spend time online. This may sound abstract or like something that is not real, but its influence on individual privacy, reputation and future opportunities is very serious and dangerous.
A digital footprint is all that is produced by what an individual does on the internet. It is categorized into two categories. Active digital footprints are the things that we intentionally release into the digital world by posting, reacting, taking photos and emailing. Passive digital footprints are the things that are collected automatically, often without the user being aware of it, by cookies, location tracking or browsing history. With all this information that can be found in the digital world, a detailed portrait could be made with someone’s interests, daily schedule and beliefs.
What a person posts online can influence how others perceive them, both in a personal and professional way. For evaluation, different colleges, potential employers and scholarship organizations consider applicants’ online presence. A positive footprint, reflecting responsibility, leadership and creativity, can increase the chances of success. Conversely, thoughtless or inappropriate online behavior can damage a person’s credibility and limit their opportunities.
In a society connected by a digital network, where information spreads fast, protecting one’s online reputation has become extremely important. Internet users can keep things in check by posting responsibly, as it is impossible to fully delete something from the internet after being posted, and setting their privacy settings to see who can view their profile or personal information. Using strong passwords to prevent unauthorized individuals from accessing one’s account. Lastly, limiting data sharing or limiting access for the apps to track your activities can keep one’s online persona safe.
While the internet can be dangerous, it is also possible to make a positive and productive digital resume. Sharing works done in schools, arts and crafts, or places one has volunteered can help in creating a positive reputation and be proof for one’s resume as it shows one’s personality, interests and talents.
In the globalized world, with everything connected, online lives make an unforgettable impact on how one engages with the web. It can open or close doors, depending on whether or not one can use it smartly. By being wise and thoughtful in what is shared and how to present oneself on the web, one can ensure their digital portfolio can help shape their future.
