KATSEYE, a global pop group, is gaining worldwide popularity after its collaboration with Gap. The group published an ad performing a choreographed dance to Milkshake by Kelis, gaining millions of views on TikTok and YouTube. The Gap x KATSEYE ad quickly gained traction on social media, prompting people to do their own interpretations of the dance. But even before their collaboration, KATSEYE was already starting their rise to fame.
The group was formed following a reality survival program called “The Debut: Dream Academy”, where 20 applicants compete to become members of KATSEYE. At the end of the competition Daniela, Lara, Manon, Megan, Sophia and Yoonchae were chosen for the new girl group. KATSEYE released their first single, “Debut”, which garnered mixed reactions from fans. Roughly a month after they released the single they released their first extended play or EP, which is shorter than a full-length album.
KATSEYE’s first EP, Soft Is Strong (SIS), consisted of five tracks, with “Touch” being their biggest hit. The EP itself charted at No. 119 on the Billboard’s hot 200, No. 6 on the Billboard’s top album sales chart, first on the Heatseekers Album chart and No. 1 on the Emerging Artists chart. “Touch”, the group’s second track on their EP, reached the top ranks on several international Billboard charts, such as Canada, Malaysia, Philippines and Taiwan. The song also reached No. 32 on the U.S’s Pop Airplay chart. KATSEYE’s rise to fame didn’t stop with topping charts, they continued on that train of success and released a new single.
In Apr. of 2025 KATSEYE released their new single “Gnarly”, which picked up momentum on social media platforms such as TikTok and Instagram. The song was transformed into various dances, covers and even memes by the listeners. Following “Gnarly” the group released their second EP titled “BEAUTIFUL CHAOS”, once again featuring five tracks. The tracks consisted of “Gnarly”, “Gabriela”, “ Gameboy”, “Mean Girls” and “M.I.A”, with “Gnarly” claiming most of the fame and attention.
Even though “Gnarly” garnered most of the attention from fans, this did not leave other tracks unnoticed. “Gabriela” and “Gameboy” are also attracting their own pool of listeners. “Gabriela” was released as the second single after “Gnarly”, receiving positive feedback from fans with the installation of Latin-infused music. “Gameboy” is a catchy and upbeat song, released as the third track on the album with clever word play about a relationship seen as a game. Following the release of their second EP, KATSEYE announced their first tour.
The Beautiful chaos tour is set to start on Nov. 15, 2025 in Minneapolis, MN and end on Dec. 15, 2025 in Mexico city, Mexico. Beautiful Chaos will be the group’s first official tour but one of many performances in front of a live crowd. The group performed countless shows for an audience dating back to their first single release, “Debut”. Earlier this year they performed their new song “Gabriela” at Lollapalooza, a famous music-festical held for four days at Chicago Grant park. The Beautiful Chaos tour sold out within days of its announcement speaking to KATSEYE’s current popularity.
KATSEYE’s fame is continuously growing from the release of their hit singles to their highly regarded EP’s, and now moving on to their first tour. They achieved an immeasurable amount of fame in only a short year accounting the Gap collaboration. KATSEYE’s notability is ever-growing and will likely push on in the future based on past success’.
